A logo is a sense of recognition for any specific brand and every product and services company owns uniquely. Logos reveals what a brand is, its nature, theme, and niche. Logos can be designed in several ways but initially, you must choose between two options either you want to go for custom logo design or template logo design.
Before taking a decision, understand and discuss both so you can have a clear understanding of what you are going to have done for your brand.
Custom logo design
A custom logo design is an entirely new sketch. Based on your new brand, its service or product, and the target market. Logo designers also take your ideas and input of what you would like to see in your logo what color you are thinking what kind of logo you want either you want it simple and basic or unique with hidden messages as some brands do.
Logo designing service company will also pitch their ideas on how they see your brand and what they think should be done for your brand. Then an entirely new sketch will begin to process, by new sketch mean, logo designers will start raw by sketching few new and different logos no old templates or anything that have been done before. This will stand your logo unique and chic in the market and easy to differentiate from your competitors or industry.
Template logo design
The template logo stands different. You are not getting your logo from scratch or a new template. Although, your ideas will be considered, and you will get to know what designer is pitching but they will be something in your that has already been used by brands before. Either its template or maybe colors, writing styles, or maybe frames.
By the term template, you can guess that it already exists you are just editing your brand in it with minor new details so you would not be caught for copying the existing logo.
Why custom logo designs are better?
In these competitive times, you need to stand out differently and uniquely. Have your brand’s identity unique can stick out your product or service in the industry. People judge so quickly even if your logo’s color is like any brand, to grab potential buyers’ attention we need a logo that catches an eye instantly and gives pleasing vibes to the mind. The quality will initiate communicating to potential customers that your brand is something. Something different which appeals to them to choose your dozens of competitors.
How to custom logo design can stand you out differently.
Unique identity
when you go for custom logo designs you have got a new template and ideas. People look at your logo with fresh perspectives because new logos remind them of nothing in the past before so they can all think about you and your brand. Potential customers even talk about how creative you must be thinking while developing these logos and it makes them excited while investing their money in a product or service. It is kind of playing with customers’ minds and keeping them busy thinking about your brand. For example; why people talk a lot about Audi and why Audi’s logo has got four rings in it. What is the purpose of putting four rings in the car’s brand? These kinds of creativity make people curious and look up more into it.
Business credibility
What high-ends brands have that you must have? It is the trust and faith of their customers that make these high ends. What people see, people buy, if your logo and your brand are standing out people would like to go for it while thinking you must be someone different who is entering the market with new and trendy ideas. Unique theme and packaging give the hint of professionalism and sense that you are not into copying you want to create a difference in the industry.
Making memories!
As we all know we are tending to remember pictures more than words. Humans never change they just upgrade at some level, no matter at what age we are, we are attracted to good images because words kind of bored us out. Between remembering a good brand logo image and brand name, what do you think people remember the most? of course, the image. And we like to trust what we see more than what we hear and catchy images remind our brain what and where we have seen it.
More Marketing
Marketing is a very important tool for any kind of business either its small or internationally speeded. With a custom logo, design marketing is also something that can be done in unique ways. You will have more ideas and templates to play out your new logo in front of the world. There are different ways of market your product one of them is the mouth of your existing or loyal customer. Your customer talks about you in front of other potential buyers, but it depends on what they are talking about. Logos can be one of them, for example, they can be talking about how unique your ideas look to them and they think the public should give this specific business a chance and spend their money on them. And after all, it’s all about developing goodwill.
