What You Should Consider When Choosing a Mobile App Development Platform


Because of the surge in the popularity of smartphones, the need for mobile apps has skyrocketed. The value of a company’s brand and the quality of its service to clients may be enhanced through mobile applications.

This could be vital when managing an online gaming website such as theĀ online casino NetBet since your customers might need to access it anytime from any place. So a mobile app is required.

Choosing a mobile app development platform is critical before beginning work on a mobile app. When designing an app, picking a mobile app development platform is one of the most critical choices.

Is it better to use a cross-platform app or a native app? How vital are Windows and Blackberry smartphones? Alternatively, do you work with iOS and Android devices? It’s up to you whether you choose Android or iOS. Is it possible to choose both?

With mobile app development platforms, there is a great deal to consider.

Coming up are a few to get you started.

Market Share

The first step in determining the best mobile app development platform is to learn about the market share of each platform you are consideringā€”for example, Google’s Android operating system powers 80% of the world’s smartphones.

On the other side, Apple’s iOS is installed on around 14 percent of the world’s smartphones and tablet computers. This does not, however, exclude iOS from consideration. US, Japanese, and Australian users all choose iOS over the competition.

If you want to reach people in Asia and Africa, Android is the best platform for developing mobile apps since it has a more extensive user base.


You must consider demography while selecting a mobile development platform. Android users tend to come from lower socioeconomic backgrounds, and as a result, many of them choose Android devices due to their inexpensive cost.

Furthermore, persons of a specific age range are likelier to possess an Android smartphone or tablet. As a result, there is less interest in Android applications since many of them are free.

Those in the middle and upper-income brackets are more likely to use iPhones than those with lower incomes.

These customers tend to be more educated, affluent, and willing to spend money on digital goods like smartphone applications.


Choosing a mobile app development platform is heavily influenced by content categories as well. When downloading an app, those with iOS devices are more likely to check through a wide range of categories than those without.

iOS users prefer to download various applications, from games and entertainment to social networking and education. Furthermore, it has been shown that Android users, unlike iPhone users, tend to download just social applications.

That’s why it’s critical to think about content categories when selecting a MADP.

Bringing in money

It was previously reported that iOS users are more likely to buy applications. As a result, iOS applications bring in more money than Android ones. Since an app may stand on its own as a product, like a game app, iOS is the platform to choose for mobile app development.

Costs of construction

Some platforms have higher prices than others for mobile app development. For example, developers must write 40% more code when creating an Android app, which increases the cost to app owners by 30%.


Android is the mobile app development platform of choice if you want to launch your app on an app store. Apple wants every program to undergo a lengthy clearance procedure before it can be released in its app store; Google Play doesn’t require such a lengthy process.